Sales of home appliances in the first quarter of the first tier cities deserted Stores – home applia zhuxianduowan

At the beginning of the fourth quarter sales of home appliances home appliance stores — first-tier cities deserted — people.com.cn original title: at the beginning of the fourth quarter sales of home appliances stores deserted first-tier cities annual "eleven" golden week is four retail enterprises performance highlights, home appliance chain stores is no exception, but the reporter visited a number of stores found that this year’s "eleven" golden week, sales of home appliances is hot and cold. Reporters visited the home appliance stores in Beijing, a number of core sites found that the bulk of the phenomenon of physical store sales decline, eleven during the store rare. However, in the three or four line of the city, physical stores daily passenger access content is higher, the core area of the main store staff still bursting phenomenon. At the same time, the reporter found, on online channels for physical stores under the line against foreign brands and local brands market share of smart products of high rate, instead of the traditional products, have become this year "eleven" during the sales of home appliances new features. Foreign brands continue to shrink in a home appliance store in Beijing, the reporter saw, although the festive atmosphere is very strong, but the whole store did not appear lively scene. "Eleven people back home, the customer is not less unusual situation, our sales staff is the holiday, or let other brands help to see the counter." One of Gome’s sales staff told reporters that the past is the most busy time, in recent years the "eleven", but they are slow. Reporters learned that the eleven hottest sales in the stores are actually in advance. Many consumers will choose to go out before the holiday vacation to focus on the purchase, so that part of the store sales climax usher in the holiday. However, on the contrary, in the three or four line of the city, the "eleven" ushered in a veritable golden week". In Jiangsu City, the north of the road through the Su Ning, a holiday, they ushered in the bustling scene of the crowd of people gathered in Lianyungang. A lot of people come back from the field, home appliances will be selected." Suning sales person in charge told reporters: "in the three or four line of the city, the holiday shopping stores is still a custom in many areas there are stores full of the phenomenon, the entire holiday period, sales stores can turn on a few times." At the same time, the reporter found, on online channels for physical stores under the line against foreign brands and local brands market share of smart products of high rate, instead of the traditional products, have become the new characteristics of the National Day sales this year. Only from the "big four" of the television, Orville yunwang released data show that in September 30th, color TV, air conditioning, ice wash, small kitchen and other major categories have been rising sharply over the previous two days average growth of nearly 25%. Among them, the smart TV market share reached 89%, the color TV industry will be eliminated traditional non smart tv. At the same time, the PRC data show that during the national day, the big screen TV consumption ushered in the outbreak, 55 inches above the TV and TV sales accounted for the overall proportion of up to 45.78%, up 11.35 percentage points, the proportion of sales of 67.76%, an increase of 10.17 percentage points, 85 inches and above large screen TV market retail sales volume grew. 169%. )相关的主题文章: